Why does photography matter? It’s not just about social media. It’s not about a singular event (Wedding, New Baby, Celebrations, etc.) rather it’s the long term investment:

– Photos are a generational time capsule. Generational photos have been a way we see gerations before us. 

– Your people change. Your inner circle has disruptors. People move away, change life goals and people… die. Having professional photos allow for you to create a special moment in time for you to tell your story. Having a professional help create these memories give you amazing images that are on sustainable and quality products (photography paper, coming from a print lab). 

– Studies have shown that children with photos in the home are more confident, do better socially and feel a sense of love and support. 

– For professionals, photos can help set personal branding and create a space to market yourself virtually. Consider headshots for your social media profiles and for your resume. Your face is the first one employers see when searching candidates. 

– For Social Media, consider having a professional take your branding photos. It’s a great way to make sure your esthetic is captured with consistency. Having conversations with your photographer is key to making sure you’re setting yourself up for long term results. 

– Product and Marketing. Having content that’s consistently available to those who you are marketing to is incredibly important. Having a photographer come in and take between an hour to a full day of photos will help you have months worth of advertising opportunities to grow and reach your client base. 

– Do your homework when it comes to the value of photography. I know that everyone has a smart phone, but not everyone has the eye for consistent composition and light knowledge. Filters give off a vibe that everyone knows it’s a filter. Editing software is an art in itself. Your photographer has their own style and education that they have worked years to perfect. Trust their process and the value they bring to the table. 

That’s all for now, 

xoxox